At Verkada, Jack automated the data pipeline used to source, validate and import contact leads for the marketing organization’s demand generation team. After observing and executing the manual process numerous times, Jack updated existing scripts and then found and implemented the APIs of services which had been being manually used to improve and consolidate the existing work on the pipeline. Jack then incorporated several AWS services to create a seamless end-to-end pipeline capable of parsing data, validating emails, cleaning data and finally importing the data into a shared resource. Once the pipeline had been created, Jack built the infrastructure necessary for production level deployment and finally created the user-facing web pages.
Level of Access
Restricted: Campus/Dartmouth Community Only Access
Dartmouth Digital Commons Citation
Sadoff, Jack, "Marketing Operations at Verkada: Lead List Import Automation" (2022). ENGG 390 Reports (MEM Students). 146.
Available to Dartmouth community via local IP address.